Oh dear, oh dear, oh, dear

Every now and them I'm ashamed to be an ad agency creative.

Mostly it's as a result of looking at a bunch of self-important twats getting drunk and snorting coke at an awards night - but occassionaly it's because of the work.

Here's one such an example. And it highlights perfectly the problem aging adlands less talented creatives have. YOU CAN NO LONGER SIMPLY GO OFF AND COPY SOMETHING YOU'VE SEEN ELSEWHERE AND CLAIM IT FOR A CLIENT.

And never, ever, ever,EVER copy something so badly as to sanitise it to such a degree that a global panel of P&Gs finest would all nod their approval at the level of banality you have achieved,

Comments

[jonhoward]

Someone mentioned this to me the other day. Had no idea it was so singularly terribly. And not even current - think you can (just about) get away with 'discovering' something online if you're the first, but BM did this 3 years ago!